How Many Backlinks Per Day Is Safe? -
4 min read

How Many Backlinks Per Day Is Safe?

Craig Dewart

Written by Craig Dewart

How Many Backlinks Per Day Is Safe?
published April 27, 2023

Learn how many backlinks you can safely build a day.

If you're just getting started with the link building process and trying to create enough backlinks on your website to start ranking, you might be wondering how many backlinks you can make per day without getting in trouble.

Unfortunately, there is no exact number that will work across every website, but there are a variety of factors that help you determine how many backlinks you can create per day without landing yourself in hot water with Google's algorithm.

Thankfully, here at Link City, we can help keep you on the good side of Google's algorithm, and if you decide to use our services, we can help you build high-quality backlinks that will improve your site's rankings and boost your online traffic.

The answer to this question is, unfortunately, once again, it depends. There isn't a fixed equation that tells you how many links are too many. If you create 1,000 new natural and organic backlinks in one day, you will likely not face any penalization from Google's algorithm.

However, if you buy the same number of backlinks from low-authority websites, the algorithm will likely detect this and penalize you. This penalization can often mean having your site removed from the rankings of search engines and undoing any benefits that those links added to your website.

This is why, if you buy backlinks and use link building, you need to be careful about the websites you choose to get links from and how many links you create per day, as building backlinks gradually over time seems far less suspicious to the algorithm.

Link velocity refers to how quickly you build backlinks to your website and can be a benefit for improving search engine optimization, as Google's algorithm favors sites that gain many backlinks at once.

However, there is a catch: they need to be high-quality links from websites with high domain authority. In comparison, if you purchase a large volume of low-quality links, Google's algorithm will likely take note and penalize you for this.

Link velocity often comes into play when you post a piece of viral content, resulting in many authoritative sites linking to your website. However, this is not an easy tactic, as there is no way of knowing what content will go viral and when.

This is why many link building agencies won't use link velocity to help improve your ranking. Instead, they focus on building high-quality links and backlinks over a more extended period so that you can keep the ranking that has likely taken you some time to earn.

Google's algorithm tends to change frequently and recently seems to be placing more emphasis on quality backlinks as opposed to the number of backlinks a website has.

Websites with fewer backlinks from sites with a high domain authority often rank higher than sites with dozens of mediocre backlinks.

This is because Google and other search engines want to provide their users with search results containing relevant content that resolves their queries.

Hence, Google penalizes websites using excessive and spammy links to try and gain an advantage in the rankings.

If you want to avoid being penalized by Google's algorithm while creating as many links as you want every day, keep reading to find out how. We have listed the conditions you must meet to implement a thorough and "legal" backlink strategy.

Domain authority is a massive part of search engine optimization, and ultimately it is based on whether Google's algorithm likes that website or not.

Websites gain domain authority by being linked to other websites viewed as trustworthy by Google. This is why there is no limit on the number of backlinks you can get from sites with high domain authority.

Many authoritative sites won't link to your website, as you are a competitor, especially if you are in the same niche.

The best way to go about this is by asking authoritative websites in your niche if you can create valuable guest posts for them, which you can then link back to your own website. Composing guest posts can benefit both you and the other site, providing they're well-written and relevant.

Once you find an authoritative site willing to provide you with backlinks, it is important to find other websites that you can link to, as the algorithm prefers websites that have backlinks from a wide variety of websites.

If all of your backlinks seem to be coming from the same source, it can make Google wary of your website, as the algorithm may think that you are involved in a link building exchange scheme or that you have paid for your backlinks.

These red flags can get your website penalized by Google's algorithm, and your ranking may suffer drastically as a result.

Thankfully, while paying for backlinks is technically against Google's terms of service, it can be difficult to prove if you pay for links from a wide range of authoritative sites and implement these links gradually.

While linking to high-authority websites is great for your rankings, you should note that it is also important to ensure that these websites are relevant to yours.

Google's crawler generally tries to find natural links attached to guest posts or niche edits, and the algorithm may become suspicious if the sites you link to are entirely unrelated to your industry.

If you buy too many backlinks from authoritative sites unrelated to the content, products, or services your website offers, then you may be penalized by the algorithm, which could cause you to lose your ranking.

The best way to find sites within your niche is by searching target keywords that apply to your site and contacting some of the websites on the top search results page.

You can offer to write a guest post for these sites or use broken link building if you notice any of the links on these sites need to be fixed, as these will create valuable backlinks for your site.

The Bottom Line

While there is no set number for how many backlinks you should build per day if you are the owner of a new website, you should generally start slow with link building, as creating 100 new backlinks per day will cause Google's algorithm to become suspicious of your site.

However, once your site is established and has a whole range of links from various websites accumulated over time, purchasing 100 backlinks will seem far less suspicious to Google's algorithm.

If you are worried about how many backlinks you can create per day safely, then you may require our services here at Link City.

At Link City, we offer guest post and niche edit packages, which we can implement over time to avoid you being penalized by Google. We can therefore take the difficult parts out of link building and SEO so that you can sit back and watch your website climb the rankings.

Don't take our word for it, though, as you can see what our clients have had to say about us on Trustpilot.


This is a question that, unfortunately, no one has a definitive answer to, as backlinks can take as little as four days or as long as six months to be indexed, which means this is how long it can take before your site enters the first page of the search results.

Toxic backlinks are links that Google deems to be unnatural and can harm the ranking of your website. These links may come from websites that are irrelevant to yours, or they may come from spammy websites, which will cause Google to think you have paid for them.

Regardless of where they have come from, removing them is a good idea, as Google can penalize you for these toxic links.

You have two options when it comes to removing toxic backlinks. Firstly you can contact the site owner of the site that has linked to your website, or you can use Google's disavow tool.

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