We'll take you through the ins and outs of niche edits with this guide.
The practice of using niche edits has been around for a few years, so it is important to know what they are and how to use them to enhance your website's SEO and improve its ranking on SERPs. Here at Link City, we can explain everything you need to know about niche edits and how we can use them to help you and your website achieve the success you deserve!
What Are Niche Edits And Why Should I Use Them?
What are niche edits?
Niche edits are also known as curated links or contextual backlinks and work by placing a link in an existing blog post or other pieces of your content using SEO-driven anchor text.
As we mentioned, niche edits have recently become very popular for several reasons. For one, you don't need to spend extra time writing up a new guest post to post links to, as you can implement niche edits with a couple of emails to your web admins, which can then be published in seconds.
Why should you use them?
When you use niche edit links, you build a linked network that can direct online traffic. By asking the webmaster of an authoritative website to place links into their content, you will be adding value to both their site and yours through link building.
This link building strategy will bring traffic to both your site and theirs and help boost the engagement metrics of both of your websites.
Niche edit backlinks can sometimes be free, or you may have to pay for them, depending on the webmaster you contact. Some webmasters will offer this service to you for free, so long as you provide them with sufficient content value with your links.
Another reason you should consider using niche edit links is that they can bring attention to your older blog posts. The same can be said for the website owners who insert your link into their content. This can save you a lot of time you would have spent creating guest posts or other types of content.
What Are The Differences Between Guest Posting And Niche Edits?
As mentioned above, the largest key difference between guest posting and niche edits is that guest posting entails creating valuable content for another website in exchange for authoritative backlinks, while niche edits focus on editing another site's content to include a backlink to your own site.
Guest posting is a link building strategy that entails contacting other site owners and offering to create content for their websites that will link back to your own website.
Creating a guest post can sometimes be an arduous task, as you need to find a site owner willing to accept a guest post and post it on their site.
Once you have found a site owner willing to work with you, you must liaise with them and agree on a title and the type of content you will create.
The site owner will then need to check the content, and if they like it, they will post it to their website and include the promised backlink.
You will likely receive edits and suggestions regarding the content in your guest posts, which can draw the process out even further.
As we have explained above, niche edit link building entails placing links in existing articles on relevant websites.
Niche edit backlinks work more quickly than guest posts, as placing one in existing content means that Google's crawlers have already indexed the web page.
Since guest posts are considered new content, it may take Google's crawlers a while to index them and a little longer before you see results.
What Are The Types Of Niche Edits?
There are different ways to go about niche edit link building, with each different method being separated by ethics.
White hat niche edits
The most "ethical" way to use niche edits would be to manually contact site owners and offer to trade relevant content value for a free link to their website.
This can be a drawn-out process, but it costs you nothing and can help you form strong relationships with website owners, which will help you when you need link placement in times to come. Site owners will also benefit from this in their own right if your content is within the same niche and if your website is relatively authoritative.
This method can make for an incredibly inexpensive link campaign, although it will likely be more time-consuming.
Gray hat niche edits
Another way to go about niche edit link building is by offering to pay for link placement. While Google and other search engines technically forbid this method, it isn't easy to detect if done correctly and cautiously.
Problems with gray hat niche edits often happen if site owners purchase large quantities of low-quality niche edits from websites that aren't relevant to their niche or from websites that Google and its algorithm have already flagged.
This is why it is best to be careful when buying niche edits and links from other sites, as you should only get niche edits with link relevance and high backlink quality. This will increase your organic traffic and SEO ranking and stop you from running into any trouble with Google or other search engines.
Black hat niche edits
The final way to build niche edit links is by hacking a website and adding links to your content once you have control of the page.
This method is not recommended as it is completely against Google guidelines, and your links will likely be removed immediately once the website owner regains control of their website. It is also considered to be highly unethical and is highly frowned upon among the SEO community.
Hacking a website is no easy feat, and you will likely need to recruit a hacker, which can be extremely risky and costly. You also risk being manually penalized by Google if you're found out.
Other Ways To Get Niche Edits
While we have already mentioned a few ways of acquiring niche edit links, there are also some alternative, less common ways to go about this process.
Broken link building
Broken link building is one of the most common ways to get niche edits, and thankfully, while this process takes some time, it is also completely free for the most part.
The process entails finding a website in your niche and then checking to see if they have any broken links on their site. If you find any broken links, you should contact the site owner and offer links to your website to replace them.
Most site owners will appreciate being informed that they have broken links on their site that could affect their SEO, and they will also likely appreciate a replacement link to your site.
Broken link building is a transactional, cost-effective, strategy, as both you and the other site owner benefit from it.
Press mention link building
Press mention link building is another excellent and easy way to acquire niche edits, and it is also entirely free.
Press mention link building boils down to finding out where people have mentioned your website or business online and then contacting them to ask them to provide a link to your website in their mention of you.
You can even automate part of this process by setting up automated alerts through Google alerts. If you do this, you can opt to receive emails that will inform you where and when your site is mentioned.
After this, you need to contact the website owner and ask them to link back to your website. This is also a mutually beneficial process that few site owners will turn down if they are presented with this opportunity, as it will help improve their website's SEO.
Why Should You Consider Link City?
At Link City, we can provide expert link building services that can help your website rank high on SERPs - where it belongs. We offer guest posting and niche editing services, so you'll be able to take your pick or choose both! Link City has a variety of packages to suit different industries and companies of any size.
Don't take our word for it, though: you can check out what some of our customers have had to say about us on Trustpilot.
Are niche edits safe?
Yes, niche edits are incredibly safe, especially if you choose Link City to help you with the process!
Are paid backlinks worth it?
Backlinks are a vital part of SEO and have a significant bearing on where your site ranks on search engine results pages.
What are authoritative links?
Authoritative links, or authority links, are links from websites recognized as trustworthy due to their age, quality, and size.